Frickin Mortar

I was watching this show, “Press Here,” and when they got to this segment, I had to laugh, even though it was a pretty harsh term. Then I had to post it, everywhere! Though a serious challenge for “Brick and Mortar” retailers, technology is something we all not only have to understand, but to embrace, and run with the unique advantages that set “Brick and Mortar” showrooms apart from the virtual.

Intel’s @RachelMushahwar drags “Frickin’ Mortar” stores into the future in this segment.